M³
Data-first growth marketing. Measured end to end.
Modern Metrics Marketing helps businesses connect paid media, analytics, attribution, conversion optimization, SEO, AEO, AI search, and AI enablement into one measurable growth system.
Services
Growth marketing services built around data, performance, and scale.
From paid media and analytics to CRO, SEO, AI search, and reporting, Modern Metrics helps businesses create a clearer path from marketing investment to measurable growth.
Paid Media
Paid Media Strategy & Management
Google, Microsoft, Meta, TikTok, Snapchat, YouTube, Performance Max, paid search, paid social, and campaign optimization built around business outcomes.
Search + Social
Campaign Optimization
Analytics
Marketing Analytics & Attribution
GA4, GTM, conversion tracking, attribution, dashboards, reporting, CAC, LTV, ROAS, CPA, CPL, and funnel visibility.
GA4 + GTM
Attribution
Dashboards
CRO
Conversion Rate Optimization
Landing pages, A/B testing, lead forms, ecommerce funnels, mobile experience, offer testing, and user journey improvements.
Landing Pages
A/B Testing
Funnel UX
Search Visibility
SEO, AEO & AI Search Optimization
Traditional SEO, answer engine optimization, AI search visibility, content structure, search intent, local SEO, and organic growth planning.
SEO + AEO
AI Search
Organic Growth
Programmatic & Advanced Media
CTV, OTT, OLV, display, audio, DOOH, retargeting, and full-funnel audience strategy designed to reach the right people beyond traditional search and social.
AI Enablement
AI workflows, reporting automation, campaign analysis, creative testing, content planning, prompt systems, and marketing operations.
Ecommerce & Shopping Growth
Shopping campaigns, Performance Max, product feeds, Meta catalogs, TikTok Shop strategy, ROAS improvement, repeat purchase, and LTV growth.
Lead Generation
Search, social, landing pages, lead forms, call tracking, CRM alignment, lead quality analysis, CPL, and CPA optimization.
Automotive Inventory Ads
Google Vehicle Ads, Microsoft Automotive Inventory Ads, Meta inventory/catalog strategies, VDP traffic, dealership lead generation, VIN-level campaigns, and automotive reporting.
Process
Instrument. Analyze. Activate. Optimize.
Modern Metrics follows a clear growth process that connects tracking, strategy, execution, and reporting into one continuous improvement system.
Step 1
Instrument
Set up the tracking, conversion events, CRM signals, attribution structure, and reporting foundation needed to measure performance correctly.
Measuring growth signals
Tracking audit
Attribution review
Landing page review
CRM feedback loop
Reporting automation
Step 2
Analyze
Identify what is working, what is wasting budget, where users are dropping off, and where the next growth opportunity exists.
Step 3
Activate
Launch campaigns, audiences, landing pages, creative tests, SEO/AEO content, and AI workflows with a clear strategy.
Growth roadmap
Media + data
Step 4
Optimize
Scale what works, fix what leaks performance, and continuously improve through testing, reporting, and smarter decision-making.
Campaign optimization
Scale the highest-quality growth
Reporting system
Insights refreshed weekly
CRM feedback loop
Lead quality connected
Proof
Experience across growth systems, channels, and industries.
Modern Metrics brings hands-on experience across performance marketing, analytics, ecommerce, automotive, subscription, lead generation, creative testing, and full-funnel growth strategy.
Subscription & LTV Growth
Acquisition, retention, lifecycle strategy, customer value analysis, repeat engagement, and margin-aware media decisions.
Creative Testing Systems
Messaging, offers, landing pages, video concepts, audience fit, and performance learning loops.
Capabilities
Channels, tools, and systems connected by measurement.
Modern Metrics helps teams connect media, creative, data, and reporting across the channels and tools that influence growth.
Channels
Google Ads, Microsoft Ads, Meta Ads, TikTok Ads, YouTube Ads, Snapchat Ads
Advanced Media
CTV, OTT, OLV, Display, Audio, DOOH, Retargeting
Analytics
GA4, GTM, Looker Studio, Attribution, Conversion Tracking, CRM Feedback, Dashboards
Growth Systems
CRO, Landing Pages, A/B Testing, SEO, AEO, AI Search, AI Workflows
Specialty Areas
Automotive Inventory Ads, Ecommerce Catalogs, Lead Generation, Subscription Growth, LTV Improvement
Engagements
Flexible ways to work together.
Whether you need a focused audit, ongoing growth support, or senior-level execution alongside your team, Modern Metrics can help bring clarity and structure to your marketing.
Experience
Built from 15+ years of hands-on growth marketing experience.
Modern Metrics Marketing was created for businesses that want more clarity, accountability, and performance from their marketing. With experience across paid media, analytics, creative testing, ecommerce, automotive, subscription businesses, retail, beauty, fashion, B2B, and lead generation, Modern Metrics helps companies make smarter decisions and scale with confidence.
Paid Media Leadership
Analytics & Attribution
Ecommerce & DTC
Automotive Marketing
Creative Testing
AI Enablement
Lead Generation
Full-Funnel Strategy
FAQ
Before we work together
Straight answers about scope, measurement, collaboration, and how Modern Metrics approaches growth.
What does Modern Metrics actually do?
Can you work with our in-house team or existing agency?
Do we need perfect tracking before starting?
How do you measure success?
Where does AI fit?
Ready for transparent marketing built to scale?
Start with a Growth Audit and get a clearer view of what is working, what is wasting budget, and where your next growth opportunity exists.
Prefer email? hello@themodernmetrics.com